Hello, I'm Jasmine.
Product Designer (UX/UI) B2B & B2C.
I turn scattered user data into actionable product priorities.
I coded this portfolio from scratch using HTML, CSS and JavaScript.

(There is no UX without user data 🙃)

ADVISOR LOCATOR FOR WEALTH MANAGEMENT

| Customer service requests reduced by 35% in 6 months.

A touchpoint for connecting with a financial advisor in one click

LEGAL DATABASE FOR LAW PROFESSIONALS

| B2B SaaS from 0% mobile access for subscribers to a single-purpose app.

Quick, precise access to the right document when decisions can't wait

NYU⋅ME, ZERO-WASTE DIY BEAUTY APP

| 78% give up when an ingredient is missing.

From more than 10 minutes of messy searching to 60 seconds

GIRLFRIEND COLLECTIVE, INCLUSIVE ACTIVEWEAR ECOMMERCE

| From hidden discounts and forced registration to checkout in under 1 minute

The brand is inclusive but breaks that promise at checkout

schermata prototipo Girlfriend Collective